Effective Date: 29 March 2025
This Privacy Policy describes how Outlift Clothing (“Outlift,” “we,” “us,” or “our”) collects, uses, shares, and protects your personal information when you visit our website https://outlift.in/ to make a purchase, or interact with us in any way. We respect your privacy and are committed to safeguarding your personal data.
By using our website and services, you consent to the practices outlined in this Privacy Policy. We encourage you to review it regularly as we may update it in line with evolving laws and practices.
1. Information We Collect
We may collect the following types of personal and sensitive information:
- Name, email address, phone number, shipping/billing address
- Account credentials (passwords)
- Payment details (processed securely via Razorpay; we do not store payment data)
- Any other information voluntarily provided by you (e.g. customer feedback, survey responses)
- Device and browser data, location data, IP address (via cookies or other tracking tools)
2. How We Use Your Information
We collect and process your information to:
- Fulfill your orders and provide services
- Communicate updates regarding your order
- Improve our website and customer experience
- Send promotional emails or SMS (only with your consent)
- Conduct analytics and market research
- Prevent fraud and enhance security
- Comply with legal obligations
3. Customer Communication Consent
By providing your phone number or email, you consent to being contacted by Outlift regarding your order, offers, or services—via call, SMS, or email—even if your number is registered under the DND list.
4. Sharing of Personal Information
We do not sell or rent your personal data. Your information may be shared with:
- Trusted third-party service providers (e.g., logistics, marketing, analytics)
- Legal and regulatory authorities when required by law
- Affiliates or partners for internal operations and advertising
- Social media platforms (e.g., Facebook) for customized ads
If Outlift undergoes a merger, acquisition, or asset sale, your data may be transferred as part of the business assets.
5. Cookies and Tracking Technologies
We use cookies and similar tools to:
- Recognize your device
- Maintain your shopping cart
- Customize your browsing experience
- Display personalized advertisements
You can manage cookies through your browser settings, but disabling them may affect website functionality.
6. Data Security
We take appropriate technical and organizational measures to protect your personal data:
- SSL encryption during data transmission
- Access restrictions and identity verification protocols
- Regular audits and compliance with international data security standards (IS/ISO/IEC 27001)
7. Children’s Privacy
Outlift does not knowingly collect information from individuals under 18 years of age. If you are a minor, please use our website under the supervision of a parent or legal guardian.
8. Third-Party Links
Our website may contain links to external websites. We are not responsible for their privacy practices or content. Please review their respective privacy policies before sharing your data.
9. Your Rights
You may:
- Request access or correction of your data
- Opt out of marketing communications at any time
- Request deletion of your data (“Right to be Forgotten”) by contacting us at contact@outlift.in
10. Policy Updates
This Privacy Policy may be updated periodically. Any significant changes will be communicated on this page. Your continued use of the site constitutes your acceptance of any such updates.
Contact Us
If you have any questions or concerns about this Privacy Policy or your data, please contact us:
📧 Email: contact@outlift.in